Social Media Policy

The following are guidelines for placing CCS-related content on social media sites.

Departmental Social Accounts

Getting Started

Before creating your official CCS social media channel, please send a proposal to Marketing & Communications for review and approval. All accounts must be approved through the Office of Marketing & Communications, who will provide governance, oversight and advice to all department social media administrators. If your account predates this new process, we are requesting that all existing accounts go through this same approval process. Approvals will be sent back within two business weeks. Please consider the following questions when considering a new social account:

  • What are your goals for the account?
  • Who is your target audience?
  • What platform are you hoping to use & why?
  • How often are you going to post?
  • What kind of content will you post?
  • Are you able to provide enough content to maintain a social presence year-round?
  • How will this support the college as a whole as well as the individual department/office?
  • Do you have the time to do this well?

Account Management and Monitoring

Every departmental social account needs at least one, full-time staff or faculty member managing it. To prevent lapses in engagement or turnover, please add CCS’s Social Media Manager as an admin to the account and be sure to share your login information as well. CCS’ Social Media Manager reserves all rights to review and remove inappropriate content and to shut down inactive accounts.

Content Owners are responsible for posting and using content and maintaining compliance with CCS policies and all local, state and federal laws, including but not limited to: the Family Educational Rights and Privacy Act (FERPA), the Federal Trade Commission Act, the Health Insurance Portability and Accountability Act (HIPPA), U.S. copyright law and the National Labor Relations Act (NLRA).

Social Media Do’s

  • Catalogue and retain an official account inventory and contact info for everyone who is posting/involved.
  • Create, maintain and monitor content on respective social media platforms and engage with users.
  • Post consistent, clear, quality content
  • Moderate content that violates hosting terms of service or is of a threatening/harassing nature.
  • Follow CCS’s main accounts and share when appropriate.
  • Ensure all content is relevant to the goals and objectives and upholds the standards and brand pillars of CCS.

Social Media Don’ts

  • Make sure you answer comments and direct messages in a timely manner. The common courtesy rule at CCS is no longer than 24 hours. Also, make sure your responses are courteous, professional and conversational.
  • Don’t post content that violates any laws or regulations.
  • Don’t use the College’s brand/name to endorse any view, product, private business, cause or political candidate.
  • Don’t represent personal opinions as college-endorsed views/policies.
  • Don’t promote external third-party fundraisers that do not directly benefit CCS. If you are approached about promoting a third-party fundraiser, please talk to Institutional Advancement and Marketing and Communications before moving forward.

Brand Standards and Style Guide

CCS social accounts need to convey our brand and be representative of a world-class art and design institution. To ensure that, follow these simple brand guidelines:

  • We need to make sure our account names are consistent. For undergraduate programs, please name your account ccs_departmentname. Ex: ccs_artpractice, ccs_photography, ccs_transportation. For graduate programs, please name your account ccsmfa_departmentname. Ex: ccsmfa_integrateddesign
  • Make sure you have a profile picture that is an official CCS departmental logo created and approved by the Marketing & Communications office.
  • Include the College’s main handle in your bio (ex. @ccs_detroit Product Design Department)
  • Your biography or about section should reflect your department description found on your CCS department site.
  • Follow CCS’s Style Guide [link] when designing posts, stories, etc. Consider using our official fonts, the official CCS colors, logos, etc.
  • When it comes to text – less is more! Images with too much text do not perform as well on social media.

Images

A few things to consider when posting:

  • Are your images sized correctly for posting?
  • Are your images crisp and clear?
  • Do your images properly represent the College and your department?
  • Can your image easily be cropped to 1:1?

Gifs: Gifs are fun and engaging. CCS Marketing & Communications has a library of them at your disposal.

Going “Live”

It is often useful to use live video to share demonstrations, guest lectures or other content. Please connect with CCS Marketing and Communications for guidance if needed.

Hashtags and Tagging

Hashtags are very important. It’s an easy way to connect your content to a specific topic, event, theme or conversation. Hashtags also make it easier to discover posts around specific topics, because hashtags aggregate all social media content with that same hashtag.

We request you use the following hashtags when posting:

#ccsdetroit      #ccsalumni      #ccsfamily

Be sure to tag the official @ccs_detroit account on all posts. This will give the Marketing & Communications team an opportunity to see all posts and share on the main account, when appropriate. Mentioning and tagging brings awareness to additional pages from the CCS community. Tagging also shows your content to a broader audience — the audience of both your account and the page you tag — meaning your message will reach more people.

Personal Social Accounts

CCS employees are welcome to represent CCS on their personal social accounts using the following guidelines:

Including CCS in your profile is one way to spread the word – but doing so means agreeing to act professionally on your account. Clearly identify yourself as an employee of the College in any business-related discussions. Be respectful and note that your opinions do not represent the views and opinions of CCS, unless specifically authorized to do so.

Sensitive information should never be shared via social platforms (yes, even over Direct Messages). Similar to College email, employees should have no expectation of privacy when using or posting on social media websites

Be aware of liability. You are legally liable for what you post on your own sites and on others.
Be selective. Not everything needs a response. When you see criticism of the college online, don’t feel compelled to respond. If you have the ability to correct an error or factually incorrect statement, or give someone direction to a webpage that does so, that’s helpful. If you feel there is a post or comment that is sensitive and needs response, forward it to your supervisor or to CCS’s Social Media Manager.

Community Standards

CCS has established a set of community standards to govern all participation in our social media accounts, which are administered and moderated by Marketing & Communications. 

Additionally, individual departments that administer social accounts across any social media channels reserve the right to delete comments, replies or other content and interactions that they deem to be in violation of CCS’s social media community standards or in violation of the social media platforms’ community standards. The administrators may also take action to report, block or ban users from social media platforms for violations. 

Social media submissions that will be removed and reported may include, but are not limited to:

  • Harassing, intimidating or threatening comments to another person
  • Comments that incite violence or other action in violation of any federal or state anti-discrimination laws
  • Sexually explicit and sexually vulgar language and profanity
  • Comments that promote illegal activity
  • Comments that include false or defamatory information
  • Posts that misrepresent or hide the poster’s identity
  • Comments that violate privacy or confidentiality
  • Comments unrelated to the topic or to the College community
  • Repetitive comments and spam posts

Grade Change Forms

An instructor may change a student’s grade. The reason for this change may be due to completion of work from the previous semester (grade of “I” being changed to a letter grade) or a review of the student’s work which resulted in a better grade. A student who receives an “I” grade has one semester (Fall or Winter) to complete the work and receive the appropriate grade. After the one semester deadline, the “I” grade will be changed to an “F”. Instructors, Program Managers or the student may pick up the grade change form from the Academic Advising and Registration Office. However, only the instructor may return the form to the Academic Advising and Registration Office. The instructor and Department Chair must sign the form. Instructors must provide complete and accurate information to ensure quick processing.

Students may appeal a grade up to 60 days after the last day of the semester in which the student was enrolled in the course. Appealing students should submit a written request to the Office of Academic Affairs identifying the course, instructor, and an explanation of the circumstances and reason for the request. The request will be reviewed and decided upon by the Academic Performance Committee.

Disciplinary Dismissal from a Class or Course

The sole acceptable cause for dismissal of a properly registered student from a class or course in which that student is enrolled is that her/his behavior is disruptive to the point that it interferes with the right of the teacher to teach or the right of other students to learn.

When a student’s behavior is disruptive to the class the instructor should verbally warn the student about the behavior. If the disruptive behavior continues in the same class session, the instructor may order the student to leave the classroom for the remainder of the class session and should warn the student of the possibility of being dismissed from the course if the disruptive behavior continues. The instructor is under no obligation to allow the dismissed student to make up work or tests missed as a result of the dismissal. The instructor should send a written report of the dismissal to the Dean of Students and to the appropriate academic Dean.

If the disruptive behavior continues to be a problem in future class sessions and the instructor wishes to dismiss the student from the course, the instructor must send written documentation to the Dean of Students and to the appropriate academic Dean. The Dean of Students will discuss the instructor’s request with the appropriate academic Dean and the Vice President for Enrollment and Student Services. These three individuals reach a determination on dismissal. The student may continue to attend class sessions while the instructor’s request for dismissal from the course is being reviewed. However, if the student repeats the disruptive behavior while the case is under review, the instructor may again dismiss the student from the class session, and the student is barred from attending subsequent class sessions until the case has been resolved.

Dismissal from a course will be entered on the student’s permanent record as a “W” grade.

Dean’s or President’s List

Students who complete a minimum of 12 credits during any semester and who attain a grade point average of 3.50 to 3.799 are placed on the Dean’s List. Students who achieve a GPA of 3.80 or above are placed on the President’s List. A notation will be placed on the student’s transcript for each semester that Dean’s List status is achieved. Students on the Dean’s or President’s List for two consecutive semesters will receive a letter of acknowledgement from the Office of Academic Affairs.

Course Repetitions

A student may repeat a course in which credit has been earned in order to improve their grade. When a course is repeated, the higher grade will be used in the calculation of the cumulative grade point average. Any course, or its equivalent transfer course, may be applied only once toward fulfillment of any and all degree requirements, including elective credit.

Academic Advising and Registration Office Forms

  1. Academic Alert Form– This online form was designed to proactively help students who may need additional support with their academic progress. An instructor may submit an Academic Alert Referral for any student in order to address an academic concern. The Academic Alert Referral may be found on the attendance roster on WebAdvisor or on BlackBoard, All faculty Organization, Documents.
  2. Registration Permission – a pink half-sheet form that requires the signature of the Department Chair or Program Manager, granting a student permission to register for a course that is filled or that has some other restriction.
  3. Add/Drop – a blue colored form that the student must complete in order to begin the process of dropping (withdrawing) or adding a course. The student’s Academic Advisor must sign the form for drops but no signature is needed to add a course. If the student is changing section numbers no Advisor’s signature is needed.
  4. Curriculum Change – a form completed by a Department Chair advising Registration to alter a student’s curriculum in some way.
  5. Department Transfer – a form with which a student may transfer from one department to another. The student must present their portfolio to the proposed new department for acceptance. The new Department Chair will sign and date the form, which indicates acceptance of the student into the major and confirms assignment of studio credit.
  6. Declaration of Minor – a form with which a student may declare a minor. Currently, students may minor in Art History, Art Therapy, Creative Writing, Critical Theory, Sustainability or Social Responsibility, Visual Culture or in any studio department.
  7. Complete Withdrawal Form – if a student intends a complete withdrawal from CCS for the semester they must meet with an Advisor in the Academic Advising and Registration Office and then a Financial Aid officer for an exit interview. The Academic Advising and Registration Office processes the Complete Withdrawal Form and distributes it to all concerned departments.

Waived Course

A required course may be waived by the Department Chair only. Waiving a course means only that the specific course is waived, not the credits attached to that course. The student must still plan to take a course to fill the credit deficiency. The Department Chair must complete a curriculum change form to indicate which course will replace the waived course. The curriculum change form is then submitted to the Academic Advising and Registration Office.

Class Rosters

Taking attendance is a mandatory requirement and must be done electronically through the WebAdvisor system (see Appendix L). The preliminary class rosters are passed out as a courtesy for you to have on the first day of class. The first week of each semester is an add/drop period during which students may drop courses for which they previously registered or register for new courses with no penalty. After the add/drop period instructors must access their attendance roster online. Instructors are required to maintain attendance records electronically, which must be submitted at the end of the semester along with final grades. The roster includes all students registered in your class(es) through the end of the add/drop period.

If there is a person in your class who is NOT on your roster, it means the student is NOT REGISTERED for your class. It is imperative that you immediately send them to the Academic Advising and Registration office. Students are not permitted to be in your class unless they have officially registered for that class.

Faculty will begin to receive a weekly “drop notice” via email to inform you of any student who has officially withdrawn from your class(es). If there is a student listed on your roster who is not attending class you must contact the Academic Advising and Registration Office, and they will inquire why he/she has not been attending.

In addition, you may notice a “V” next to the names of some students on your roster. This means the students receive benefits from the U.S. Dept of Veterans Affairs. The VA requires attendance rosters, and it is the instructor’s responsibility to monitor this. The Academic Advising and Registration Office must report non-attendance of these students to the VA within 30 days of the last date of attendance. Instructors must report any “V” student who has missed three (3) weeks of class as soon as he/she misses the third week.

Preliminary Class Rosters

At the beginning of each term, the Academic Advising and Registration Office prepares for each instructor a preliminary class roster that lists which students are enrolled in the course. Program Managers distribute rosters to instructors in their departments. The preliminary class roster is for reference only. All attendance is to be submitted electronically through the WebAdvisor system. Taking attendance is a mandatory requirement, and instructions on how to submit attendance are available to each faculty member via Blackboard CCS has an attendance policy and a requirement that its faculty take attendance (3.7.6.1 #6); therefore Faculty must record each student’s attendance during or immediately following each class period. For complete policy, see Appendix L. Attendance should be submitted electronically on a weekly basis. Students are able to check their attendance as faculty submits the information.

Class rosters provide the following information: student ID number, student name, telephone number (local phone number will be printed, if available; otherwise the permanent phone number will be printed), Veterans Administration status, major*, class (indicated as CLS, this indicates whether the student is a freshman, sophomore, etc.), credits earned for this class, add/drop date

*AD=Advertising, AE=Art Education, AP=Art Practice, CD=Communication Design, CR=Crafts, EA= Entertainment Arts, FAD=Fashion Accessories Design, FN= Foundations, GD= Graphic Design, IL=Illustration, IN=Interior Design, LA= Liberal Arts, PH=Photograph, PR=Product Design, TR=Transportation Design, UN=Undeclared DE=Design, TD=Transportation (Graduate Program)

Schedule Book

The Academic Advising and Registration Office produces the schedule book for the fall, winter, and summer semesters. The schedule book contains the academic calendar, course registration information, tuition/fees and financial policies and procedures. The schedule book is available on-line as a downloadable document through Blackboard at https://www.bb.collegeforcreativestudies.edu. The CCS community may also search for course availability using the WebAdvisor system.