Course Detail

21/WI DAD-365-B
DIGITAL ADVERTISING I

Instructor: Staff
Department: ADVERTISING DESIGN
Credits: 3   Instruction Method: ONHY
Status: OPEN

Building from the concepts learned in DAD 265; Introduction to Digital Advertising, student creative teams study and utilize emerging digital media to engage consumers by constructing a complete and fully immersive digital advertising campaign. Emphasis is placed on the continuous improvement of conceptual, leadership, collaborative and management skills needed by the creative team in addition to creating a professional digital campaign for their portfolio.

Start Date: 2021-01-19 End Date: 2021-05-08
Meeting in: ONL
Room: ONLINE
Days: T TH
Start Time: 7:15 PM
End Time: 10:00 PM