Course Detail

21/WI DAD-221-A
COMMERCIAL CONCEPTS & PROD

Instructor: Staff
Department: ADVERTISING DESIGN
Credits: 3   Instruction Method: ONHY
Status: OPEN

Students learn the strategies, processes, and storytelling techniques used to create effective television advertising. Student creative teams solve broadcast specific assignments by developing concepts, scriptwriting, drawing storyboards, and producing animatics. Current trends in broadcast are reviewed including web-based communications, graphics, special effects, post-production techniques, music, editing, and directing. Presentations specific to television ideas are practiced on a regular basis.

Start Date: 2021-01-19 End Date: 2021-05-08
Meeting in: ONL
Room: ONLINE
Days: M W
Start Time: 7:15 PM
End Time: 10:00 PM