Course Detail

20/FA CMD-601-A

Instructor: Erickson
Credits: 3   Instruction Method: HYB
Status: CLSD

In this course, students craft a consumer and brand appropriate narrative through the application of color and materials choices. This class will challenge students to develop color, material and finish concepts for a product, with an emphasis on research, integrating materials and processes with forward thinking, with specific focus on new and innovative solutions. Students work on a product or range of products within an industry where color and materials are key to the design and marketing strategy, leading in-depth research on consumer trends, insights, for a focused market segment/category and show innovative use of materials, color and pattern. The range of product topics might include, electronic, automotive, product or accessory design. This course also introduces students to the design phases commonly used within the design process and familiarize students with tools and practices used by color and material design professionals.

Start Date: 2020-08-31 End Date: 2020-12-12
Meeting in: T
Room: 710
Days: M W
Start Time: 4:00 PM
End Time: 6:45 PM