DAD-421 PORTFOLIO LAB I

Seniors create personal branding, resumes,,portfolios, web sites, LinkedIn profiles, reels,and self-promotion pieces. They prepare for job,interviews, identify and contact potential,employers and learn important interviewing skills,from agency professionals and recruiters. Agency,structure, hierarchy, business practices and,expectations are examined. Graduate portfolios,are reviewed and analyzed for further development,and refinement in the final semester. Credits: 3 Prerequisites: DAD 322, DAD … Continue reading “DAD-421 PORTFOLIO LAB I”

DAD-422 PORTFOLIO LAB II

This course integrates all that the student has,learned and focuses on creating campaigns that,form the foundation for the student’s final,portfolio and transition to the professional,world. Projects include targeted campaigns for a,diverse audience and consumers for a broad range,of products, brands, social causes and equality,issues across diverse media channels to accomplish,the student’s individual career goals. Students,may … Continue reading “DAD-422 PORTFOLIO LAB II”

DAD-433 TELEVISION COMMERCIAL PRODUCTION

“Students practice television advertising process,,production and storytelling techniques to,conceptualize and create targeted commercials and,films for diverse audiences and consumers for,traditional broadcast, online, social and mobile,media content. The course includes writing,,storyboarding, shooting and editing their original,commercial concepts. Only open to students with,senior status. Credits: 3 Prerequisites: PREREQUISITES: DAD 322, DAD 365 OR DAD 355,COREQUISITES: DAD 421

DAD-434 CONTENT CREATION

Content creation is the future of digital media,and video. Students create long format commercial,content with extended narratives that focus on,branded storytelling that engages, motivates and,influences diverse audiences and consumers in a,positive and emotional way beyond the traditional,thirty second broadcast format. Students gain more,experience in writing, concepting and pitching,,storyboarding, producing and editing their,commercial concepts. Credits: 3 … Continue reading “DAD-434 CONTENT CREATION”

DAD-460 THESIS STUDIO

This course integrates all that the student has,learned and focuses on creating a unique,capstone/thesis project that focuses on engaging,,motivates and influences diverse audiences and,consumers in a positive and emotional way. The,project is a personal statement based on,introspection, community, purpose, and passion. Credits: 3 Prerequisites: DAD 421, DAD 434

DAD-475 ADVERTISING DESIGN INTERNSHIP

Participation in an internship experience allows,students to use classroom-learned skills in a,related employment experience. Students must work,a minimum of 135 hours over the course of the,entire semester. To participate students must be,of junior or senior status with completion of,freshman and sophomore studios. Students must,have a minimum cumulative GPA of 2.8. Seniors may,not be eligible to … Continue reading “DAD-475 ADVERTISING DESIGN INTERNSHIP”

DAD-490 INDEPENDENT STUDY

Independent Study is available to students who are,at Junior or Senior level standing with a,cumulative grade point average of 3.00 or above.,The student may receive approval to work in an,area or on a project that is not otherwise offered,or addressed in the regular curriculum. An,Independent Study should include opportunities for,individual student voice and provide a … Continue reading “DAD-490 INDEPENDENT STUDY”

DAD-500 GLOBAL LEARNING EXPERIENCE

(This is a faculty led study abroad course *,syllabi will differ per destination) ,,On a Global Learning Experience course, students,are brought outside the typical classroom, for a,24/7 learning experience in varying locations,outside the USA. The course will provide students,with tools for analyzing your learning process and,identifying cultural patterns, differences,,similarities and values encountered during the,journey. Students … Continue reading “DAD-500 GLOBAL LEARNING EXPERIENCE”

DAD-505 AICAD EXCHANGE

Through the College’s affiliation with the,Association of Independent Colleges of Art and,Design (AICAD), junior or first-semester senior,students in good academic standing have the,opportunity to spend a semester (fall or winter),or full year of study at another member,institution in the United States or abroad.,Application information is available in the,Academic Advising and Registration Office. Credits: 12 Prerequisites: … Continue reading “DAD-505 AICAD EXCHANGE”