The purpose of this policy is to define the scope, standards, responsibilities, and approach for charitable gift fundraising.
The College for Creative Studies encourages alumni and friends of the College to use private philanthropy to preserve and enhance educational excellence and further the College’s mission. Philanthropy is an integral part of the College’s success, aiding its educational, sponsored research, and service activities now and in generations to come. Due to the importance of donors and fundraising, Institutional Advancement is charged with and authorized to develop and implement an effective philanthropy program.
This policy outlines the standards and procedures for approval, establishment, and development of fundraising and philanthropy, in accordance with general College for Creative Studies policies and Institutional Advancement’s Policy – Charitable Gifts – Types and Acceptance, and in general keeping with guidelines of the Council for Advancement and Support of Education (CASE).
This policy is complementary to other charitable gift policies beyond the scope of this particular policy.
Scope, Approval, and Compliance
This policy applies to all units, departments, faculty, staff, other individuals, and other interests using the name of the College for Creative Studies and participating in philanthropy on the College’s behalf.
Institutional Advancement is responsible for all fundraising activities and methods including but not limited to these examples:
- Alumni fundraising
- Alumni records
- Communications regarding fundraising
- Compliance with laws and standards
- Crowdfunding and social media
- Direct mail appeals
- Donor information
- Donor recognition
- Donor records and acknowledgments
- Donor relations and engagement
- Endowment fundraising
- Fundraising events
- Gift acceptance
- Gift agreements
- Gift processing
- Giving clubs and societies
- Major gifts
- Online giving
- Philanthropic grants from foundations, corporations, businesses, and organizations
- Philanthropic sponsorship
- Planned gifts
- Proposals and presentations
- Scholarship fundraising
- Social media-based
- Third-party events/promotions
- Student fundraising
- Tribute gifts (memorial and honorial)
- Volunteers in the fundraising process
The Vice President for Institutional Advancement is authorized to determine short-term and long-term plans and strategies for charitable giving from individuals, foundations, businesses, and organizations, as well as approve and coordinate all fundraising activities, in consultation with the President of the College for Creative Studies. Institutional Advancement staff will work under the Vice President’s direction to coordinate and work cooperatively with donors, volunteers, faculty, staff, alumni, and others involved in the fundraising process.
All inquiries and proposals regarding fundraising and donors must be directed to Institutional Advancement for consideration, discussion, and determination to proceed.
Fundraising will be conducted ethically and according to professional standards. Also see Policy – Charitable Gifts – Donor Relations.
Donor recognition policies are set forth in Policy – Charitable Gifts – Donor Recognition and Policy – Charitable Gifts – Donor Naming Opportunities.
Gift solicitation, acceptance, and compliance are set forth in Policy – Charitable Gifts – Types and Acceptance.
The Office of Institutional Advancement is responsible for assuring this policy’s standards, compliance, and implementation.