College for Creative Studies Logos
The logo should be used in its entirety with no alterations or additional elements added to it.
01
Full logo – yellow bars above/below “Creative”
This version is used for outside audiences who wish to use our logo where the full name adds
additional information. It is also used when the communications would benefit from a more
formal approach.
02
Full logo – dotted lines above/below “Creative”
This version is used as the primary CCS logo for recruitment and communication materials.
Is easily recognized at a variety of sizes for both print and digital communications.
03
Abbreviated/short logo
The short CCS logo can be used after the full name of the College is spelled out in materials
or in instances where the format requires a short logo.
Clear Space
Allow the logo room to breathe and maintain an appropriate amount of clear space around the logo.
01
02
03
“X” is used as a measuring tool to help maintain clearance.
In this instance, “X” = the distance between the top and bottom yellow bars and dotted lines
Usage
Through consistent use, we can create a distinctive visual identity that is easily recognized.
DO use the logo this way:
Logo Variations
Additional variations of the College’s logo can be used for specific recruitment, social and promotional applications.
Variations must be approved for use by the Office of Marketing and Communications.
Department Identification (internal use only)
Using the dotted line version of the logo, this variation incorporates specific departments when referencing the College.
