Author: Tanecia Nunlee

CMD-602 STUDIO II: CMD BRAND NARRATIVES

In this course, students explore the role of color,and materials in defining a brand narrative,through Color Materials and Finish (CMF) design. ,Using research, students discuss how organizations,have strategically used design, color, and,materials to advance and elevate their brands. ,Making emotional connections is at the center of,many brand strategies for resonating with their,customers and audiences, and students are,introduced to the visceral and experiential,qualities of materials and color.

Credits: 3

Prerequisites: CMD 601

CLA-605 DESIGN FOR SUSTAINABILITY I

This is the first of a series of studio courses,that allow students on the MA and MFA Design for,Climate Action programs to develop their skills,and knowledge in live design briefs with industry,and community partners. By their nature, these,courses include socio-economic and political,considerations. The studio courses are designed to,challenge students with projects of increasing,complexity and progressively strengthen the,students’ problem-solving skills. Students will,solve design problems requiring substantive,research, concept ideation and realization, and,implementation. ,In conjunction with the Zero-Waste Materials and,Processes course, Climate Action Studio I uses,creative practice to focus on life-cycle analysis:,manufacturing cycles, materials cycles, and,distributions systems.

Credits: 3

Prerequisites:

GRT-701 STUDIO III: STRATEGIC BRANDING

This course will focus on the examination of brand,identity and competitive market analysis to,further the development of an original vehicle,concept. Target user research will be conducted,to assess specific needs and wants as well as to,establish contextual scenarios that will help,inform design criteria. This studio’s project,brief can be either interior or exterior focused,and students are encouraged to tailor this choice,towards the specialty they hope to pursue,professionally. This course will result in a,final exterior or interior design executed as a,technical digital 3D model data set capable of,further engineering assessment fabrication and/or,animation.

Credits: 3

Prerequisites: GRT 602

GRT-607 ANALYTICAL DRAWING & RENDERING I

This course reviews both fundamental and advanced,tools and techniques for analytical drawing and,rendering of a variety of form and material,expressions across a range of vehicle exterior,proportions. At the end of this course, students,will have developed the ability to deconstruct,complex form compositions into primary structural,elements. Thus, they will be able to draw and,render clear and communicative 2D depictions of,observed and imagined formal expressions. This,course will also introduce professional,documentation and presentation of creative work,during its development and for final display. ,Professional 2D and 3D digital software being used,within the transportation design industry will be,used extensively in this course.

Credits: 3

Prerequisites:

GRT-532 GRAD FOUNDATION:DIG MODELING II

This course builds upon the skills learned in,Digital Modeling and Rendering I; students are,introduced to more complex surfaces, shapes and,building techniques. Skills such as modeling to a,package, dimensional accuracy and maintaining,surface continuity are stressed. Students prepare,a comprehensive presentation at the end of,semester which includes critical self-assessment,and reflection of their developmental strengths,and needs.

Credits: 3

Prerequisites: GRT 531

GRT-521 GRAD FOUNDATION:VISUAL COMM I

In this course, graduate transportation students,review basic drawing skills of perspective and,form rendering. Convincing description of original,designs via multiple perspective views and tonal,modeling to describe form is stressed. Through,group analysis of work, students learn how to,improve their skills, as well as how to,professionally give and receive constructive,criticism. Students prepare a comprehensive,presentation at the end of semester which includes,critical self-assessment and reflection of their,developmental strengths and needs.

Credits: 3

Prerequisites:

GRD-610 DATA VISUALIZATION II

In this hands-on lab course designed to build,skills in advanced data visualization, students,will work both individually and in teams to build,technical skills in R, one of the leading,analytical programs used today. In addition to,building customized data visualizations, students,will learn methods for data transformation and,processing necessary to effectively communicate,data through images. The course will emphasize a,professional workflow for visualization,,integrating data science software with design,tools.

Credits: 3

Prerequisites: GRD 605