Program Learning Outcomes – Communication Design

Upon graduation, students in the BFA Communication Design program will be able to:

  1. Demonstrate an ability to use a variety of research methodologies including an awareness of sustainability in developing communications relevant to society, various audience groups and specific end users.
  2. Use code and other sources of dynamic media to achieve specific communication solutions relevant to audience and user experience.
  3. Use experimentation and play in the process of translating the obvious into the unique, to see the everyday in new ways and as a method of creating solutions that are unexpected.
  4. Demonstrate an ability to use informed critical judgment in selecting and utilizing components to achieve defined communication goals.
  5. Demonstrate an ability to use design and good organization in presenting clear project concepts and final outcomes.
  6. Demonstrate ethical leadership in interpreting and responding to communication need and opportunity.