DGD-224 MOTION NARRATIVES

This second motion design course is an elective,,and expands on the concepts and methods presented,in designing dynamic digital communications that,rely on the use of typography, image, video,,message, and sound that were introduced in Motion,I. Students will expand on their understanding of,how messages are created in a dynamic context,using typography, image, sound, and semiotics. ,Project will integrate 2D/3D concepts that expands,on the important role of video creation and,production, including digital tools, and,techniques, relevant for communication design,majors. Projects consider appropriate narrative,messaging structures with audience(s)/User(s),needs and intents as a primary focus.

Credits: 3

Prerequisites: DGD 211, DGD 251, DGD 263

DGD-378 EXPERIENCE DESIGN

This elective course expands students’ ability,to create human centered user interfaces and,experiences. Projects consider the role of,systemic nature of interactive experiences from,analog to digital, real to virtual. Project,outcomes are a connected set of experiences that,can shift from screen to spatial environments,through the use of code, gesture, type, narrative,messaging, color, image, sound, and motion. ,Research and development into information mapping,,wireframing, high-low physical prototyping,,performative usability testing, logic, narrative,messaging, and material construction are key,themes in the process of creating systemic UxD,solutions with expanded definition of user needs,and inclusive scenarios are core to project,outcomes.

Credits: 3

Prerequisites: DGD 365, DGD 311 OR DGD 312

DAD-287 MEDIA AND EXPERIENCE

Building on the conceptual and problem-solving,skills learned, students create advertising for,media ranging from social posts to online,entertainment, emerging to immersive media with,emphasis placed on a targeted and diverse,marketing message. Current industry trends are,reviewed including, graphics, motion, special,effects, production techniques, editing and,directing. Historical context of storytelling and,digital media is put into perspective as well. ,Students learn effective strategy techniques to,identify and solve new media specific advertising,problems for a targeted and diverse consumers and,audiences. Increased focus is placed on futurist,thought while students learn the strategies,,processes, and storytelling techniques used for,developing concepts in this ever-evolving industry,for a broad range of products, brands and social,causes. Presentations specific to digital media,ideas are practiced on a regular basis.

Credits: 3

Prerequisites: DAD 235, DAD 250, DAD 283

DAE-200 EDUCATION FOUNDATIONS: HISTORY AND,PHILOSOPHY OF EDUCATION

This course surveys the history of American,education and art education. Educational,applications of research around educational,learning theory and practice are introduced. The,development of prevailing philosophies of,Education, Art Education and American pedagogy are,covered within a framework of theoretical,understanding, art integration exercises,,classroom observations, reflection, and dialogue.,Attention to inclusive and equitable pedagogical,practice is explored through the development of a,social justice themed middle school lesson plan.,Fifteen hours Field Experience in K-12 educational,settings required outside of class. Field,experiences and hours are an integral part of each,art education course. Students are expected to,participate in field during the course of the,semester in a professional and timely manner.,Students must complete all required field hours,and associated field experience assignments in the,course before they can register for the next art,education course. This course is open to students,second semester freshman level and above. This,course may count for general elective credit for,those who do not pursue teacher certification.,Students taking DAE 200 for certification in Art,Education must pass with a grade of ‘C’or higher.

Credits: 3

Prerequisites:

DGD-251 TYPOGRAPHY III

This required typography course, the third in the,sequence of three, applies an understanding of,two-dimensional design space and the unique nature,of typographic communication principles. Building,on experiences in Typography I & II, students,expand their ability to work with typographic,sequential systems of communication. Students,expand the ability to use various methods,,techniques and materials in the creation of a,large scale typographic prototype. Content used,in this course presents design’s complex history,,while also providing student the opportunity to,lend their point of view in content analysis. ,Students may elect to take additional courses,,Typography IV and Type Design, starting in the,junior year.

Credits: 3

Prerequisites: DGD 152 OR DGD 201

DGD-399 GRAPHIC DESIGN PRACTICUM – JUNIORS

Students acquire practical experience that,parallels the processes and methods used in,design offices. Students work on client-based,projects with the assistance of a faculty,supervisor. Projects follow all the steps in the,design process, including client contact, concept,development, client presentations and the,resolution of an appropriate communication,response in printer or interactive. Projects,briefs include integration of BIPOC organization,,non-profit institutions, and inclusive design,methods.

Credits: 3

Prerequisites: DGD 311 OR DGD 312

DAD-321 COMMERCIAL TECHNIQUES & PRODUCTION

Students creative teams practice television,advertising process, production and storytelling,techniques to conceptualize and create targeted,and effective commercials and films for diverse,audiences and consumers for traditional broadcast,,online, social and mobile media content. The,course includes developing concepts and keyframes,,writing, storyboarding, shooting and editing their,original commercial concepts. Current industry,trends are reviewed including commercial concepts,,digital content, branded entertainment,,cinematography, graphics, special effects,,post-production techniques, sound design, editing,,and directing trends. Presentations specific to,television ideas are practiced on a regular basis.

Credits: 3

Prerequisites: DAD 221, DAD 235, DAD 266 – ADVERTISING,DAD 221, DAD 235, DAD 270 – COPYWRITING

DAE-250 HUMAN DEVELOPMENT, CREATIVITY AND,VISUAL LEARNING

Designed to convey the stages of human growth in,depth, this course approaches physical,,psychological, emotional and social development in,a format for teachers to implement in planning,developmentally and culturally appropriate,instruction. The educational needs of neurodiverse,and special needs children, and the resources,available to teachers for best meeting these,needs, are included throughout. Related topics,covered in this course include nurturing,creativity in K-12 students, teaching students,with poverty in mind, and fostering equitable,visual learning in diverse settings. Pre-service,visual arts teachers consider the implications of,the above material in field experiences in diverse,instructional settings with children. Ten hours,Field Experience in K-12 educational settings,required outside of class. All required field,hours and associated field experience assignments,must be completed before registration for the next,art education course. This course is open to,sophomore students and above. Course may count for,general elective credits for those who do not,pursue teacher certification. Students must pass,with a grade of ‘C’ (2.00) or higher.

Credits: 3

Prerequisites: DAE 200