DAS-316 PRE-LAUNCH ESSENTIALS,ESSENTIALS

DAS-316 follows DAS-315 to form the capstone experience of the Minor in Creative Entrepreneurship. Students will focus on operational and oversight aspect of their venture, including studying, selecting and integrating information analysis and business software into a customized enterprise reporting platform. This review will include accounting information, project management and team communication, search engine optimization, customer acquisition and retention, digital marketing optimization, and enterprise resource planning. Interpersonal skills training will include internal team and business partner management, customer service and satisfaction, and business development, sales and presentation training. Finally students will secure a mini-internship with an appropriate entity. Mini-internships must be approved in advance. As needed, Design Core Detroit will help through their Design Network. This course can be used for Liberal Arts or General Elective credit.

Credits: 3

Prerequisites: DAS 313, DAS 314, DAS 315