DAS-316 PRE-LAUNCH ESSENTIALS,ESSENTIALS

DAS-316 follows DAS-315 to form the capstone,experience of the Minor in Creative,Entrepreneurship. Students will focus on,operational and oversight aspect of their venture,,including studying, selecting and integrating,information analysis and business software into a,customized enterprise reporting platform. This,review will include accounting information,,project management and team communication, search,engine optimization, customer acquisition and,retention, digital marketing optimization, and,enterprise resource planning. Interpersonal,skills training will include internal team and,business partner management, customer service and,satisfaction, and business development, sales and,presentation training. Finally students will,secure a mini-internship with an appropriate,entity. Mini-internships must be approved in,advance. As needed, Design Core Detroit will help,through their Design Network.,This course can be used for Liberal Arts or,General Elective credit.

Credits: 3

Prerequisites: DAS 313, DAS 314, DAS 315