DGD-201 COMMUNICATION DESIGN FOR NON-MAJORS

This non-major course is designed to,introduce/develop two-dimensional design skills,in the context of typographic environments to,students outside of the major of Communication,Design. Projects will introduce students to the,principles of typography and image in order to,develop skills related to organizing typographic,and image environments to achieve clear,communication based on an understanding of,typographic hierarchy, message, and aesthetics,,as well as spatial relationships of the,page/screen such as grid, column and margin.,Additionally students will develop the ability to,make typographic design decisions that consider,taste, audience/user, content, concept, and,sequence, by employing process methodologies used,in the creation of unique visual communication,solutions that speaks to their own art and design,practice, or cultural, social lens.

Credits: 3

Prerequisites:

DGD-366 INTERACTION IV

The course develops the student’s applied,understanding of new media. Projects include,topics relevant to defining client need, assessing,user interface, developing information structures,,navigation conditions and consideration of,audience/user. The course exposes students to,theories of cognition and perception relevant to,communications based in motion and interactive,media.

Credits: 3

Prerequisites: DGD 365

DGD-211 INTRODUCTION TO COMMUNICATION DESIGN I

This required sophomore course, the first in a,sequence of two, introduces design theories,,processes and methods associate with Communication,Design studio practice. Through assigned,projects, students develop the ability to make,design decisions that consider content, concept,,audience, sequence, and creative problem-solving,methodologies used to create a system of visual,communication solutions. Concepts of meaning are,explored by using semiotic theories that aid in,the creation of well-crafted messages applied to,informed design solutions.

Credits: 3

Prerequisites: DGD 124, DGD 152 or DGD 201

DGD-373 PUBLICATION DESIGN

This elective course expands on sequential,narrative concepts explored in previous,typographic courses. The student’s understanding,of the unique conditions related to the design of,digital and analog publications will more,expansive to include unconventional book creation.,Assignments require students to analyze the nature,of the intended audience, the publications,content, author’s intent, design writing, the,goals of the publication, materiality, and the,intended exchange with the reader in developing a,visual response that can be multi-platform when,appropriate. Students participate ion content and,intended audience selections.

Credits: 3

Prerequisites: DGD 311 OR DGD 312

DGD-212 INTRODUCTION TO COMMUNICATION DESIGN II

This required course, is the second in a sequence,of sophomore courses, that develops an,understanding of theories, processes, and methods,associate with Communication Design practices. ,Through assigned projects, students develop the,ability to research content that translates into,concept, that consider audience, and utilize,creative problem-solving methodologies in order to,create a system of visual communication solutions.,Design Writing, research, and presentation are,included in this studio course, which centers,inquiry around concepts of Communication Design,History in the creation of well-crafted narratives,applied to informed design solutions (print or,digital) that provides a greater understanding of,the rich lexicon of design language(s) past and,present.

Credits: 3

Prerequisites: DGD-211, DGD-251, DGD-263

DGD-374 DATA VISUALIZATION

This elective course develops the will be,presented methods that help students take complex,data sets and transform them into expressive,graphic contexts that are accessible and readable.,Concepts of information logic, hierarch,,semiotics, biases relative to narrative,constructions identified in complex date and how,different audience may read content are concepts,integrated into project briefs. The historical,and contemporary nature and function of date,visualization within design studio practice will,be highlighted. Solutions integrate the breadth,and depth of communication design visual,language(s) to develop static or dynamic,solutions, that can be experienced on screen, in,print, or a performative space.

Credits: 3

Prerequisites: DGD 311 OR DGD 312

DGD-224 MOTION NARRATIVES

This second motion design course is an elective,,and expands on the concepts and methods presented,in designing dynamic digital communications that,rely on the use of typography, image, video,,message, and sound that were introduced in Motion,I. Students will expand on their understanding of,how messages are created in a dynamic context,using typography, image, sound, and semiotics. ,Project will integrate 2D/3D concepts that expands,on the important role of video creation and,production, including digital tools, and,techniques, relevant for communication design,majors. Projects consider appropriate narrative,messaging structures with audience(s)/User(s),needs and intents as a primary focus.

Credits: 3

Prerequisites: DGD 211, DGD 251, DGD 263

DGD-378 EXPERIENCE DESIGN

This elective course expands students’ ability,to create human centered user interfaces and,experiences. Projects consider the role of,systemic nature of interactive experiences from,analog to digital, real to virtual. Project,outcomes are a connected set of experiences that,can shift from screen to spatial environments,through the use of code, gesture, type, narrative,messaging, color, image, sound, and motion. ,Research and development into information mapping,,wireframing, high-low physical prototyping,,performative usability testing, logic, narrative,messaging, and material construction are key,themes in the process of creating systemic UxD,solutions with expanded definition of user needs,and inclusive scenarios are core to project,outcomes.

Credits: 3

Prerequisites: DGD 365, DGD 311 OR DGD 312

DGD-251 TYPOGRAPHY III

This required typography course, the third in the,sequence of three, applies an understanding of,two-dimensional design space and the unique nature,of typographic communication principles. Building,on experiences in Typography I & II, students,expand their ability to work with typographic,sequential systems of communication. Students,expand the ability to use various methods,,techniques and materials in the creation of a,large scale typographic prototype. Content used,in this course presents design’s complex history,,while also providing student the opportunity to,lend their point of view in content analysis. ,Students may elect to take additional courses,,Typography IV and Type Design, starting in the,junior year.

Credits: 3

Prerequisites: DGD 152 OR DGD 201